Business Sutra: A Very Indian Approach to Management by Devdutt Pattanaik

Devdutt Pattanaik is the Chief Belief Officer of the Future Group. A self-taught mythologist, he is a consultant to several companies on issues related to culture and leadership. His books include Myth=Mithya: A Handbook of Hindu Mythology, The Pregnant King, The 7 Secret Series, Jaya: An Illustrated Retelling of the Mahabharata, An Identity Card for Krishna and Business Sutra: A Very Indian Approach to Management.

Business Sutra: A Very Indian Approach to Management by Devdutt Pattanaik: Modern notions of leadership taught in business schools are rooted in the Protestant work ethic, much admired in the US and implicitly based on the Biblical paradigm, where the CEO (the prophet) has to take the team (the tribes) to the Promised Land (vision statement) in keeping with the processes (commandments) approved by the Board of Directors who serve as the voice of the shareholder (God).

When Japanese and Chinese business houses rose to prominence, leaders were exposed to Sun Tzu’s Art of War– in which to create a great army that obeys without question, even the emperor’s favorite concubine is not spared.

Now India is rising. What is India’s offering to the leaders of the world? Potentially, the long ignored secret of how to stop chasing Lakshmi, the goddess of wealth and make her chase you instead. This book attempts to unravel the puzzle of three hundred and thirty million gods and goddesses as well as present in sixty four chapters the secrets of Hindu management.

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